Amanda Graham Events: Webflow website & branding

Intro

I collaborated with Amanda Graham Events, a Miami-based event planning team specializing in curated, high-end experiences. The goal of this project was to establish a cohesive brand identity and design a modern, user-friendly website that reflects their expertise and elevates their online presence. The project included both branding development and a full website build using Webflow.

Browse the AGE team's website

Challenges

At the start of the project, Amanda Graham Events had no established brand identity. There was no consistent visual language, typography, or messaging to communicate their value or differentiate them in a competitive market like Miami. Additionally, their online presence was either minimal or not effectively showcasing their services, making it difficult to attract and convert potential clients.

Solution

I developed a complete brand identity from the ground up, including logo direction, typography, color palette, and overall visual tone to reflect elegance, professionalism, and trust. Building on this foundation, I designed and developed a custom website in Webflow that highlights their services, showcases their work, and provides a seamless user experience. The site was structured to guide visitors clearly through their offerings while reinforcing the new brand identity across every touchpoint.

Impacts

The result is a cohesive and polished brand presence that positions Amanda Graham Events as a credible and premium service provider in the event planning space. The new website not only improves visual appeal but also enhances usability and clarity, making it easier for potential clients to understand their services and get in touch. Overall, the project strengthened their market positioning and created a solid foundation for future growth.